analytics-tracking - Set Up Analytics Tracking and Measurement
Set up, improve, or audit analytics tracking and measurement systems
Tags
Updated: 2026-02-09Capabilities
Typical Inputs
Typical Outputs
What this skill does
- create tracking plan
- configure analytics tools
- set up event tracking
- implement GA4 integration
- configure tag manager
- set up UTM parameters
- validate tracking implementation
- monitor data quality
Inputs
- business context
- current tracking state
- technical stack
- analytics tools
- marketing context
- privacy requirements
- conversion goals
- user actions
Outputs
- tracking plan document
- analytics configuration
- event implementation code
- UTM parameter strategy
- validation report
- conversion setup
Requirements
- access to analytics platforms
- website or app access
- development collaboration
- marketing context understanding