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competitor-profiling - Research and profile competitors from their URLs

Researches competitor websites using site content, review sources, and SEO data, then produces structured profile files and a cross-competitor summary.

Tags

Updated: 2026-09-29
competitor researchcompetitive intelligenceSEO analysismarket researchweb scraping

Capabilities

Map competitor websitesScrape key competitor pagesCollect competitor reviewsGather SEO metrics

Typical Inputs

Competitor website URLsProduct marketing contextProduct description

Typical Outputs

Competitor profile Markdown filesRaw scrape data filesRaw SEO data files

What this skill does

  • Map competitor websites
  • Scrape key competitor pages
  • Collect competitor reviews
  • Gather SEO metrics
  • Analyze competitive positioning
  • Synthesize profile documents
  • Persist raw research data

Inputs

  • Competitor website URLs
  • Product marketing context
  • Product description
  • Research depth level
  • Focus areas

Outputs

  • Competitor profile Markdown files
  • Raw scrape data files
  • Raw SEO data files
  • Raw review data files
  • Cross-competitor summary Markdown file

Requirements

  • Firecrawl access
  • DataForSEO MCP tools
  • Project filesystem write access

Source

  • Spec: SKILL.md

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