google-ads-expert - Build and optimize Google Ads campaigns with 80/20 thinking
Build, structure, optimize, qualify, and scale Google Ads campaigns using Perry Marshall’s 80/20 principles.
Tags
Updated: 2026-10-05Capabilities
Typical Inputs
Typical Outputs
What this skill does
- Structure Google Ads campaigns
- Apply 80/20 analysis
- Improve Quality Score relevance
- Qualify leads before clicks
- Prioritize optimization efforts
- Scale profitable campaigns
Inputs
- Business or product information
- Google Ads account data
- Campaign performance data
- Keyword and search term data
- Campaign goals and budget
Outputs
- Campaign structure recommendations
- Keyword segmentation plans
- Ad copy drafts
- Lead qualification strategies
- Optimization priority lists
- Budget allocation recommendations
- Campaign scaling plans
