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grow-website - Turn website traffic into a growth engine

Orchestrates eight research-driven phases to improve website conversion, capture leads, sharpen the offer, and build referral loops while recording progress in project docs.

Tags

Updated: 2026-10-16

Capabilities

Typical Inputs

Typical Outputs

What this skill does

  • Resume tracked journeys
  • Run first-run intake
  • Sequence eight growth phases
  • Ask users for decisions
  • Invoke phase skills
  • Record choices in project docs
  • Present artifacts for sign-off
  • Update journey tracker
  • Apply evidence-based persuasion

Inputs

  • Primary conversion action
  • Traffic and conversion metrics
  • Visitor research
  • Lead capture details
  • Offer and pricing details
  • Existing positioning and messaging
  • Monthly traffic volume
  • Project docs/ files

Outputs

  • Phase decisions and recommendations
  • docs/GROW-WEBSITE-PLAN.md
  • docs/WEBSITE.md
  • docs/METRICS.md
  • docs/EXPERIMENTS.md
  • docs/MARKETING.md
  • docs/POSITIONING.md
  • docs/OFFER.md
  • Updated phase statuses

Requirements

    Source

    • Spec: SKILL.md

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    website growth
    conversion optimization
    lead capture
    offer strategy
    marketing funnel
    referral marketing
    Resume tracked journeys
    Run first-run intake
    Sequence eight growth phases
    Ask users for decisions
    Primary conversion action
    Traffic and conversion metrics
    Visitor research
    Phase decisions and recommendations
    docs/GROW-WEBSITE-PLAN.md
    docs/WEBSITE.md