gtm-setup - GTM Event Tracking and Setup Reference
Explains Google Tag Manager event tracking, dataLayer usage, triggers, variables, GA4 tags, debugging, and implementation practices.
Tags
Updated: 2026-10-05Capabilities
Typical Inputs
Typical Outputs
What this skill does
- Explain dataLayer fundamentals
- Describe trigger types
- Describe variable types
- Configure GA4 tags
- Debug GTM implementations
- Recommend implementation practices
- Inspect GTM containers
Inputs
- Topic or question
- GTM container access
Outputs
- Actionable answers
- Ready-to-use code snippets
- GTM configuration recommendations
- Container inspection results
Requirements
- Google Tag Manager MCP connection for container inspection
- Access to the listed web and file tools
