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gtm-setup - GTM Event Tracking and Setup Reference

Explains Google Tag Manager event tracking, dataLayer usage, triggers, variables, GA4 tags, debugging, and implementation practices.

Tags

Updated: 2026-10-05

Capabilities

Typical Inputs

Typical Outputs

What this skill does

  • Explain dataLayer fundamentals
  • Describe trigger types
  • Describe variable types
  • Configure GA4 tags
  • Debug GTM implementations
  • Recommend implementation practices
  • Inspect GTM containers

Inputs

  • Topic or question
  • GTM container access

Outputs

  • Actionable answers
  • Ready-to-use code snippets
  • GTM configuration recommendations
  • Container inspection results

Requirements

  • Google Tag Manager MCP connection for container inspection
  • Access to the listed web and file tools

Source

  • Spec: SKILL.md

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Google Tag Manager
event tracking
dataLayer
GA4
web analytics
debugging
Explain dataLayer fundamentals
Describe trigger types
Describe variable types
Configure GA4 tags
Topic or question
GTM container access
Actionable answers
Ready-to-use code snippets
GTM configuration recommendations