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market-segments - Define & Prioritize Market Segments

Define and prioritize customer segments by problem or job-to-be-done, score each, and select a beachhead segment.

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Updated: 2026-09-19

Capabilities

Typical Inputs

Typical Outputs

What this skill does

  • Fix market scope
  • Choose segmentation basis
  • Define customer segments
  • Validate segment distinctness
  • Score market segments
  • Recommend beachhead segment
  • Surface key assumptions

Inputs

  • Product or opportunity description
  • Market boundaries
  • Customer research data
  • Strategic constraints

Outputs

  • Segmentation and beachhead memo

Requirements

  • Python 3

Source

  • Spec: SKILL.md

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market-segmentation
product-management
jtbd
beachhead-market
Fix market scope
Choose segmentation basis
Define customer segments
Validate segment distinctness
Product or opportunity description
Market boundaries
Customer research data
Segmentation and beachhead memo