marketing-plan - Create an executable 12-month AARRR marketing plan
Creates a client-specific, executable 12-month marketing plan structured around Acquisition, Activation, Retention, Referral, and Revenue.
Tags
Updated: 2026-10-08Capabilities
Typical Inputs
Typical Outputs
What this skill does
- Conduct structured client intake
- Score current marketing state
- Draft AARRR plan sections
- Review sections interactively
- Compile final marketing plan
- Verify plan cross-references
- Resume workflow from progress
- Publish plan to GitHub
Inputs
- Client name or domain
- Client research materials
- Analytics and tool data
- Existing marketing audit
- Team and budget details
- Marketing stack information
- Workflow progress file
- User section feedback
Outputs
- Research markdown file
- Progress markdown file
- Interactive section drafts
- Final 12-month plan
- Optional GitHub plan file
- Updated workflow state
Requirements
- Access to referenced methodology files
- Access to available client data
- Connected analytics tools when used
- GitHub access for optional publishing