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referral-program - Referral & Affiliate Programs

Guides the design, optimization, and measurement of customer referral and affiliate marketing programs.

Tags

Updated: 2026-09-18
referralaffiliategrowthmarketingviral-loop

Capabilities

Design referral and affiliate programsStructure incentives and rewardsOptimize referral conversion ratesTrack key program metrics

Typical Inputs

Product marketing contextCustomer LTV and CAC dataReward budget and target tools

Typical Outputs

Referral program designsLaunch checklistsReferral email sequences

What this skill does

  • Design referral and affiliate programs
  • Structure incentives and rewards
  • Optimize referral conversion rates
  • Track key program metrics
  • Create referral email sequences

Inputs

  • Product marketing context
  • Customer LTV and CAC data
  • Reward budget and target tools

Outputs

  • Referral program designs
  • Launch checklists
  • Referral email sequences

Requirements

    Source

    • Spec: SKILL.md

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