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revops - Design and optimize revenue operations systems

Helps design and optimize the systems connecting marketing, sales, and customer success, including lifecycle management, handoffs, scoring, routing, pipeline, and CRM automation.

Tags

Updated: 2026-09-30
revenue operationslead lifecyclelead scoringlead routingpipeline managementCRM automationsales handoff

Capabilities

Define lifecycle stagesScore leads by fitRoute leads to repsDesign handoff SLAs

Typical Inputs

Product marketing context fileGTM motionAverage contract value

Typical Outputs

Revenue operations recommendationsLifecycle stage definitionsLead scoring models

What this skill does

  • Define lifecycle stages
  • Score leads by fit
  • Route leads to reps
  • Design handoff SLAs
  • Manage pipeline stages
  • Automate CRM workflows
  • Measure pipeline metrics
  • Design deal desk processes

Inputs

  • Product marketing context file
  • GTM motion
  • Average contract value
  • Sales cycle length
  • Current technology stack
  • Current lead management state
  • Revenue operations goals

Outputs

  • Revenue operations recommendations
  • Lifecycle stage definitions
  • Lead scoring models
  • Lead routing rules
  • Handoff SLA specifications
  • Pipeline hygiene rules
  • CRM automation workflows
  • Pipeline metric guidance
  • Deal desk process guidance

Requirements

    Source

    • Spec: SKILL.md

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